What is the Subaru Love Promise?
Subaru and our retailers believe in making the world a better place and the Subaru Love Promise is our vision of respecting all people. This is our commitment to show love and respect to our customers and to work to make a positive impact in the world.
How is Cavender Subaru of Midland Odessa dedicated locally to the Love Promise?
At Cavender Subaru of Midland Odessa, we are driven by the Subaru Love Promise, a commitment to showing love, respect, and excitement in every interaction with our community. We strive to be a positive and impactful presence in West Texas, not only through donations, but through meaningful actions that inspire others to do the same. Our dedication is reflected in the five core pillars of the Subaru Love Promise — Environment, Health, Education, Pets, and Community. Through the Subaru Share the Love® Event, we aim to create lasting change in the areas that matter most to us and our owners. At Cavender Subaru of Midland Odessa, we believe in something greater. We are passionate about being a positive force for good, helping our community thrive, and making a difference through our actions. We’re committed to setting an example, building lasting relationships, and ensuring that love is felt not only by our customers but by everyone we encounter. This is the heart of our mission, and we do it because we believe it’s the right thing to do. "Subaru is not just a car, it's a lifestyle."
Midland Humane Coalition
Texas Garden Clubs
San Jacinto Elementary School
United Way of Midland, High Sky Children's Ranch
Texas Oncology Midland
Love Promise Stories from Cavender Subaru of Midland Odessa
Subaru and Cavender Subaru of Midland Odessa believe in making a positive impact on the communities in which we live and work. We uphold that belief through our Love Promise Community Commitment. Every month, we select inspiring stories from customers and partners from around our area who strive to support our collective commitment and feature them here
Subaru Loves to Care: Cavender Subaru Midland-Odessa Brings Warmth and Hope to Texas Oncology - Heather M
At Cavender Subaru Midland-Odessa, we believe that love is more than a word—it’s something you do. That belief is at the core of the Subaru Love Promise, and one of the most meaningful ways we live it out each year is through our partnership with the Leukemia & Lymphoma Society (LLS). This summer, we had the incredible honor of visiting Texas Oncology in Midland, TX as part of the Subaru Loves to Care initiative. It’s an annual tradition that’s close to our hearts—an opportunity to deliver much more than just blankets and messages. It’s a chance to deliver warmth, comfort, and a moment of connection to patients in the middle of some of the most difficult battles of their lives. Walking into the treatment center, we were met with strength, courage, and kindness. Patients were receiving chemotherapy, some alone and others surrounded by loved ones, but all fighting with unwavering spirit. We brought with us a collection of warm blankets and handwritten messages of hope—many written by our own staff and customers—each one a small reminder that they are not alone in their journey. The experience was emotional and inspiring. It reminded us that we all have the ability to make a difference, no matter how small the gesture. And for us at Cavender Subaru Midland-Odessa, this is what community means—being there for one another in real, meaningful ways. We’re proud to stand alongside LLS and Texas Oncology in the fight against blood cancers. Through research, support, and compassion, progress is being made every day—and we are humbled to play a small role in that journey. This visit wasn’t just about blankets. It was about hope. It was about reminding people that they are seen, they are supported, and they are loved. Because at Cavender Subaru Midland-Odessa, we don’t just sell cars—we build community. And through Subaru Loves to Care, we’re honored to show that love truly can make a difference
Cavender Subaru of Midland Odessa Teams Up to Support Local Community - Shellee B
Imagine going without a coat, shoes, or even socks. For millions of children and adults experiencing homelessness and other urgent need situations across the country, even here in Midland, this is a harsh reality. Helping others strengthens communities, which is why Cavender Subaru of Midland Odessa is partnering with Operation Warm®, a national nonprofit focused on connecting children with the resources they need to thrive. Through this partnership and other Subaru Loves to Help® efforts, Subaru and retailers like Cavender Subaru of Midland Odessa have helped nearly 900,000 children and adults in urgent need. On 01/14/2025, Cavender Subaru of Midland Odessa donated 120 coats to High Sky Children's Ranch. These essential items not only help keep children protected, warm, and dry, it can have a significant impact on a child's mental and emotional well-being.
Cavender Subaru of Midland Odessa Loves the Earth with the Arbor Day Foundation - Matt B
At Cavender Subaru of Midland Odessa, we care deeply about our community and are committed to keeping our neighborhoods vibrant and healthy now and for generations to come. Trees are vital to this effort — they provide oxygen, cool our community, filter water, clean the air, prevent flooding, and improve health. But every year, our community loses trees due to age, disease, infestation, and extreme weather. Subaru and retailers like us are proud to partner with the Arbor Day Foundation to help address this problem. This spring as part of our Subaru Loves the Earth initiative, Cavender Subaru of Midland Odessa provided and distributed 100 of mature, regionally appropriate trees that will benefit communities for generations. This year alone, Subaru and its retailers provided and distributed 100,000 trees to communities across the country. Through this new partnership and other initiatives, Subaru and retailers like us have helped distribute and plant over 1.1 million trees so far — and this is just the beginning. Together, we are growing a greener, healthier Midland / Odessa, TX for generations to come.
Growing Hope at Lone Star Sanctuary for Animals - Heather M
At Cavender Subaru Midland Odessa, we believe love is best shared with all living beings—especially those who cannot speak for themselves. That’s why, as part of our Subaru Love Promise to the Earth and our community, we proudly partnered with the Lone Star Sanctuary for Animals to plant a tree that symbolizes growth, compassion, and a better future for the animals they protect. Located in Midland, Texas, the Lone Star Sanctuary for Animals is more than just a shelter—it’s a safe haven for animals who’ve faced difficult beginnings. When we visited the sanctuary, we were moved by the dedication of the staff and volunteers who provide lifelong care to over 60 dogs and 80 cats. The new trees will offer much-needed shade for outdoor play areas, shelter from the Texas sun, and a quiet place for visitors and volunteers to reflect on the love and second chances these animals receive every day. The Donation brought together Subaru team members, sanctuary volunteers, and members of our community. It was a simple act—but one that represented so much more. As the tree grows, so will the hope and healing it stands for. This tree is our promise: to support the planet, to stand by our furry friends, and to give back to the places that nurture them. Because at Subaru, love is not just a word—it’s what drives us
Subaru Loves the Earth Story: Growing a Greener Future with the Arbor Day Foundation - Heather M
At Subaru, we’re committed to protecting the planet we all share — and that promise comes to life through our Subaru Loves the Earth initiative. This year, Cavender Subaru Midland Odessa partnered with the Arbor Day Foundation to host a special Tree Pick-Up Event, giving customers the opportunity to take home a free tree and be part of something bigger: a healthier, greener Earth. Held in celebration of Arbor Day, this event invited Subaru owners and community members to stop by the dealership and pick up a young sapling to plant at home. Each tree — carefully selected for the local environment — came with planting instructions and the knowledge that every small action can lead to lasting impact. For every tree taken home, Subaru and the Arbor Day Foundation are helping offset carbon emissions, reduce urban heat, and restore natural habitats. It’s part of our ongoing goal to plant more than 1 million trees in forests and communities nationwide — including right here in West Texas. “Giving away trees may seem simple, but it’s a powerful way to show customers they’re part of something meaningful,” said a Cavender Subaru team member. “It’s about stewardship, sustainability, and strengthening our connection to the Earth.” From the moment guests arrived, the event buzzed with community spirit. Families chose trees together, kids learned about conservation, and everyone left with a living reminder of their role in protecting the environment. At Cavender Subaru Midland Odessa, we’re proud to drive change — not just on the road, but in the soil, the air, and the future we share. Because love means caring for the planet. And love is what makes a Subaru, a Subaru
Subaru Love Promise Story: Cavender Subaru Midland Odessa Supports Healing Through Hope - Heather M
At Cavender Subaru Midland Odessa, we believe in being a positive force in the communities we serve. That belief led us to support a local organization doing life-changing work — the Midland Rape Crisis and Children’s Advocacy Center (MRCCAC) — through a heartfelt monetary donation as part of our Subaru Loves to Help initiative. The MRCCAC is a beacon of hope for survivors of sexual violence and abuse in the Permian Basin. With a dedicated team of counselors, advocates, and forensic professionals, they provide trauma-informed services to children and adults who have experienced unimaginable hardship. Their mission to restore dignity, safety, and healing inspired our team to act. At Cavender Subaru, we know that financial support can be a lifeline for organizations like MRCCAC. Our donation helps expand access to therapy services, forensic care, and community outreach programs — giving survivors a safe space to heal and children the tools to thrive. “Our goal has always been to stand with those doing the hard work of healing,” said a Cavender Subaru team member. “This donation is our way of saying: you are not alone. Our community cares about you.” Through this partnership, we’re not just helping fund services — we’re investing in hope. We’re helping survivors reclaim their voices, empowering families with support, and standing beside an organization that truly changes lives. At Cavender Subaru Midland Odessa, Love is more than a word — it’s a Promise. And Love is what makes a Subaru, a Subaru!
Cavender Subaru of Midland Loves to Help High Sky Children's Ranch - Matt B
Imagine having to go without a coat, shoes, or even socks. For millions of children and adults experiencing homelessness and other urgent need situations across the country, even here in Midland, TX, this can be a harsh reality. Helping others is the key to a strong community which is why Cavender Subaru of Midland believes in helping to support individuals and families in urgent need. This season, for our Subaru Loves to Help® initiative, we are partnering with Operation Warm®, a national nonprofit focused on connecting children with the resources they need to thrive. Through this partnership and other historical Subaru Loves to Help efforts, Subaru and retailers like us will have helped nearly 900,000 children and adults in urgent need so far. On January 14th, 2025, Cavender Subaru of Midland partnered with High Sky Children's Ranch and donated coats to children in urgent need. These essential items not only help keep children protected, warm, and dry, it can have a significant impact on a child’s mental and emotional well-being.
Sharing the journey with SHARE! - Cali T
Sharing Hands A Respite Experience (SHARE) was honored to be the recipient of a generous donation from Cavender Subaru of Midland Odessa early 2024, with the funds going toward SHARE support services and programs for locally enrolled families raising children with special needs. These services and programs are offered at no cost to families and consist of respite nights, support groups (parents, public, Spanish), counseling, sibling support activities, emergency financial assistance, webinars, trainings, and family events tailored to the unique needs and accommodations of special needs and disabilities. When a family embarks on the special needs journey, the path is often uncertain, costly, and isolated. When a family joins SHARE, we understand this journey and aim to provide support that helps navigate those challenges among other families along similar paths and in a manner least hindering to the family. Therapy expenses, time take away to travel to doctor’s appointments out of town, equipment, et cetera a
Spreading Holiday Cheer - Monica M
Cavender Subaru of Midland-Odessa truly embraced the holiday spirit by taking part in the 29th Annual Parade of Lights, one of Odessa’s most anticipated Christmas events. Their participation in this festive occasion was a testament to their dedication to giving back to the community. The Parade of Lights, which draws large crowds each year, is a cherished tradition that brings people together to celebrate the season with dazzling lights, floats, and local organizations. By joining the parade, Cavender Subaru not only spread holiday cheer but also showcased their commitment to supporting community events and fostering a sense of togetherness. Their presence in the parade allowed them to engage directly with families, friends, and neighbors, creating memorable moments and reinforcing their role as a caring and involved local business. Whether it was through their colorful float, festive decorations, or warm interactions, Cavender Subaru added a special touch to the holiday celebrations, helping make this year’s Parade of Lights an even brighter and more joyous occasion for all.
Warmth and Care: Subaru Brings Comfort to Cancer Patients in Midland - Chelsea F
At The Leukemia & Lymphoma Society of South Central Texas, we witness every day the difference a small act of kindness can make. Subaru of Midland brought that kindness to life by delivering blankets to cancer patients as part of the Subaru Loves to Care initiative. These blankets are more than just a practical item. They are a symbol of warmth, comfort, and community support during some of the most challenging moments in a patient's journey. For patients undergoing treatment, something as simple as a blanket can provide a sense of security and a reminder that they are not alone. Patients and their families have shared heartfelt gratitude for this gesture, describing how these blankets brighten their day and offer comfort during long treatment sessions. One patient shared, “It’s a reminder that people care about us, even if they’ve never met us. It means the world.” We at LLS are deeply grateful to Subaru of Midland for their partnership and compassion. Your dedication to supporting the cancer community aligns beautifully with our mission to improve the quality of life for patients and families. Thank you for bringing not just warmth, but also hope and connection, to those who need it most. Your kindness reminds us that together, we can make a meaningful difference in the lives of those we serve.
